ELEVATOR PITCH - EXPLAINED

“Elevator Pitch” ou apenas “Pitch” refere-se a uma curta apresentação de vendas. 

TIPS:

1 - You must be able to convey what your business bright and incontestable way. Before speaking with investors, it must be able to articulate ideas to expose the critical areas of your business:

- What problem does your idea solve? 
 What is your business model? 
 That meets customer needs?You must be able to respond assertively to these questions clearly and concisely.
 
2 - Use all your assets! This is a unique opportunity to make an impression!What is your market niche?
 
What is your product / business truly different?How will convince your customers to buy?
 Addresses all these issues to your Pitch.
It is true that all businesses have direct or indirect competitors. We know this and take it into consideration.So we have to demonstrate why your business is special and different from others.
 
3 - Be honest and straightforward. The worst thing you can do is lie or invent.They make a deep and protracted investigation of your business and will only invest if all the information you give them is true. No use lying.
 
4 - Think in the growth strategy of your business. By transmitting this strategy during the Pitch you help us understand how you plan the future of your business. We want to know what is your plan to take the company to the next level.
 
5 - All businesses have an "Achilles heel". That's right. Not flee to approach this issue. Be aware of your weaknesses and how the bypass is essential to give comfort to investors. People who make the selection process have deep business experience. Trying to hide the weaknesses will inevitably lead to their elimination.
 
6 - Before recording the Pitch train intensely.
 
Make sure you do not exceed the time (3 minutes) and that conveys all the important ideas.Record all time and review them to find out where he went wrong. Make Pitch in front of family and friends and ask them for help to point defects.
Ask them to be "advocates of the devil" and hard on critical because that is the best way for you to learn from your mistakes.

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